"Real Interview" Vol.0110 Feb. 2012 | Information



A new line of JAPONISM launched in last September, “JAPONISM PROJECTION”, took us to develop more than two years.  It has totally new, original, innovative structures of hinges and nose pads that overturn our common knowledge of optical frames.  Our chief designer, Hironobu Kasashima, put his passion and thoughts into this new line and those are represented by the design of frames under its basic concept that is “GOOD THINGS FOR LONGTIME”.

And now he reveals why he launched this line, his visions against designing eyeglasses, and more that he has rarely tells in public in this "real" interview.  
You can watch the interview at top page of our website. 
 
Also read related blogs here…
JAPONISM PROJECTION 【vol.01】
JAPONISM PROJECTION 【vol.02】
JAPONISM PROJECTION 【vol.03】         
JAPONISM PROJECTION 【vol.04】